We were invited to design and conceptualize a solid-based skincare essential brand for Maison du Solide. In a market that continues to dominate and expand, consumers are increasingly demanding 360° approaches that provide a solution not only for them but for the planet.

Maison du Solide answers this calling with transparent processes and natural ingredients making it the purest way to take care of your skin. Their mission is to discard what is not needed, making an impact on people's footprints regarding the use of plastic and chemical components. Therefore merging the inside of people's beauty and the outside that exists in nature.

Maison du Solide needed a strong brand concept and a visual identity that would represent their values and their vision.

Branding / Packaging
France, 2021